When she was only 8 years old her father, a very successful and busy entrepreneur, got really sick: unfortunately, he didn't have the tools to take care of his own wellbeing and therefore crumbled under the pressure of owning a multi-million euros business.

This led to him losing everything he had worked so hard for, with huge consequences to him and the whole family.

As a result of her childhood experiences, Serena has developed an interest in wellbeing practices which started at a very young age.

Today, together with her husband Eugene, she runs Whole Shift Wellness: a coaching company specializing in bespoke programs for time-pressed professionals. Their combined experience spans over 20+ years and has allowed them to work with more than 500 professionals across 5 countries. Together, they passionately apply their proven methodology to transform the health and wellbeing of leaders from around the world who want to be strong, fit, healthy and satisfied, and who aspire to continue having a positive impact within their organizations and the communities around them.